Apr 24, 2024  
2023-2024 College Catalog 
    
2023-2024 College Catalog
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MKT 101 - Marketing


Examines the problems and practices in marketing management. This includes marketing strategy planning; the marketing manager’s role in relation to the social, economic and political environment and the marketing functions of buying, selling, transportation and market risk are also discussed. Discusses marketing policies, the relationship between employee and manager and the activities of the manager in various business situations. This course must be taken in the same semester as ECO 201  to be compliant with the Ohio Transfer Assurance Guide.
Corequisites: ECO 201  
Prerequisites: NONE

Credits: 3(Lec: 3)



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